About Us

A Certified Business Enterprise (CBE) and Small Business Enterprise (SBE) business, Eden Florist has been proudly serving the Broward and Miami-Dade County 38 years. In 1981 Heidi Richards Mooney purchased the one-person shop and in 2009 moved Eden Florist to West Fort Lauderdale (Davie-Weston area).

A family run shop, we are honored and humbled to be celebrating our 41st Anniversary serving the South Florida community with fresh flowers, plants and more! We work hard to maintain our reputation for exceptional quality and service which has been recognized by the Miami Herald, South Florida Magazine, South Florida Business Journal and Channel 7 WSVN News as well as local and national radio stations and of course, the thousands of customers we serve.

Heidi and the Eden Florist family are actively involved in the community and support many civic and nonprofit organizations. Because of our involvement, dozens of community organizations have also recognized us with many honors and awards both locally and nationally.

We are a full-service flower shop specializing in sympathy arrangements, gourmet and fruit baskets, weddings and events, and elegant flower arrangements for any special occasion.

Every order is professionally designed and delivered to insure the highest level of quality and service.

At Eden Florist, we care about our customers and understand that flowers are an expression of your feelings for your friends and loved ones. Let us help you with that special unique order. Whether it’s for the birth of a new baby, a romantic gift, a corporate gift, an expression of sympathy, or just to show you care, our designers will create a floral arrangement, sure to express your true feelings.

Our flowers will “second your emotion.”

We work with a network of preferred florists worldwide to provide deliveries anywhere in the U.S. and worldwide.

At Eden Florist we treat each order as if it were our own. We make sure your floral gifts are exactly what you want, delivered when you request, with your best wishes. We understand that the gifts you send are an expression of you, so why not “let our flowers be your messenger.”

Order online today or call us at either 954.981.5515 or 1-800.966.EDEN, (that’s 1.800.966.3336) to speak with one of our experienced professional staff.

Hours of Operation:

We are open and make deliveries Monday thru Saturday.

Our hours are Monday through Friday from 9:00 am to 5:30 pm, Saturday from 9:00 am to 3:00 pm.

We are available for Sunday delivery for special orders and events when ordered at least 24 hours in advance.
Bereavement flowers are considered special orders and we do our best to provide last-minute service depending on flower availability and location of delivery.

Holiday Hours: To help assure on-time delivery during the busy holiday season, we suggest you place your order at least one day prior to the following major holidays for local deliveries and two days prior for worldwide delivery during, New Year’s, Passover, Easter, Administrative Professional Week, Mother’s Day, Father’s Day, Yom Kippur, Thanksgiving and Christmas Days.

We are closed on New Year’s Day, Easter Sunday, Fourth of July, Labor Day, Thanksgiving Day, and Christmas Day. Delivery Areas: We deliver to Miramar, Pembroke Pines, Pembroke Park, Hollywood, Hallandale Beach, Dania Beach, Davie, Cooper City, Lake Forrest, and the Greater Fort Lauderdale Area (including Sunrise, Plantation, Oakland Park, Margate, Coral Springs, Wilton Manors and Parkland.

We cover the Northern portion of Miami-Dade County as well.

Delivery Information: For each order and each address, a delivery fee of $ 15.95 will be added (prices vary on holidays).

TIMED DELIVERIES are an additional $15 to $25 depending on the delivery area.

For same-day delivery (inside the U.S.), we strongly recommend the order be received by 12:00 noon in the recipient’s time zone.

In many cases, local deliveries can be accepted up to 3:00 pm Eastern Standard Time. Orders placed after 1pm require verbal confirmation (phone the shop) that delivery will be made same day.

Orders placed for Sunday delivery may be delivered on Sunday or Monday in most areas inside the U.S. Local orders for delivery on Sunday delivery will be accepted if placed by noon EASTERN TIME on the Saturday before via the internet.

We suggest you call our local number 954.981.5515 or our toll-free number at 1-800-966-3336 for orders requiring a Sunday delivery. Worldwide deliveries (outside the U.S.) require 48 to 72 hours advance ordering. Whether your order is delivered around the corner or around the world, your satisfaction is guaranteed!  Minimum orders are required so is best to call and discuss your needs before placing an order online.

Contact Us: If you have any questions or need information on any of our services please feel free to contact us by e-mail at flowers (at) EdenFlorist.com, or contact us directly at 954.981.5515 or 1-800.966.EDEN, (that’s 1.800.966.3336).

We are here to serve you and offer you exceptional service.

We specialize in: Fresh Flower Arrangements, Roses Tropical flowers, – Exotic Flowers, Plants, European Dish Gardens, Lucky Bamboo, High Style/Contemporary and Traditional Arrangements Gourmet Gift Baskets Fruit Baskets Corporate/Business Promotional Gifts Feng Shui Bouquets™ Eden Signature Series™ Sympathy Floral Tributes and Etiquette, Weddings Event Decor and more.

100% Satisfaction Guaranteed. *

Substitutions: Seasonal and regional conditions may vary and affect supply, quality and cost of flowers, foliage and other items connected with your order. In these instances, substitution may be necessary in order to maintain the highest quality and value.

Sign up for our Ramblin’ Rose Ezine (new look coming soon). Just give us a call at 954.981.5515 or 1-800.966.EDEN, (that’s 1.800.966.3336)), set up an account and we will be happy to serve YOUR GIFT GIVING NEEDS, too.


The Eden Florist Blog focuses on Weddings, events, rehearsal dinners, wedding flowers, choosing the right vendors, history of flowers, wedding traditions and more. For more than 39 years Eden Florist been helping people plan the wedding of their dreams. Her book, ‘Yes’ is only the Beginning is the result of years of experience and content from her blog and other works. Eden Florist’s motto is – “When you have something to say, let our flowers ‘second that emotion.'” CLICK HERE to read our articles.

About Heidi Richards Mooney

Heidi Richards Mooney, AAF is a floral designer/artist, wedding consultant and event planner. Heidi has almost four decades as a business owner, with real-life, in-the-trenches business experience, running a profitable florist, first in a retail location and later from a warehouse near her home.

Heidi is the creator the Get Out of the Doghouse Day after conducting a 1000-person survey and writing the article “Women Want Flowers, Men Want Sex,” – the holiday is celebrated annually on the 3rd Monday in July. In 2000 Mayor Lori Moseley of Miramar named Jul 17th Get out of the Doghouse day with a city proclamation (see below). To learn more about Get Out of the Doghouse Day visit https://edenflorist.com/women-want-flowers-men-want-sex/

Heidi has served as a past president of the Florida Speakers Association, is the founder of the Miramar-Pembroke Pines Chapter of  Toastmasters and a Past Toastmasters Area Governor. In 2000 Heidi was inducted into the American Academy of Floriculture by the Society of American Florists,  In 2004, Heidi received the Sam Edwards Award for Public Speaking, in 2005 was inducted into the Broward County Women’s Hall of Fame and in 2006 received the Bill Gove Lifetime Achievement Award from the Florida Speakers Association (a Chapter of the National Speakers Association).

Heidi says: “I was born to be an entrepreneur, starting with my own bottle collecting route at six. I got 3 cents a piece! I’d walk around the neighborhood pulling my 2 year old brother in his red flyer wagon and we made about a dollar a week. In high school while others were having fun and participating in after school activities, I was ironing clothes, babysitting, working in a car wash and cleaning other people’s homes. I have owned a child care center, bar, restaurants and have owned a flower shop for 39+ yrs. Learning social media, mastering it and showing others how to do the same has fulfilled my desire to be of service to others in a meaningful and lasting way.”

She has written eight (11) books and co-authored two (2), published and edited dozens of ebooks and publishes an online international magazine – WE Magazine for Women. She has written articles for thousands of media and magazines around the globe on topics ranging from small business development to leadership and entrepreneurship.

She has presented at numerous conferences, including the American Business Women’s Association, American Society of Training and Development, National Association of Women Business Owners, Hispanic Marketing Association, Connected International Meeting Professional Association, Meeting Professionals International, Hospitality Sales and Marketing Association, Florida and National Speakers Associations, Florida Direct Marketing Association, Balance Power Networking Conference, Miami-Dade College Capacity Building Conference,  United Teachers of Dade, Association of Women in Construction, Turner Technical Arts School and Industry Conference, International Association of Administrative Professionals, International Organization of Professional Organizers, Florida Publishers Association, FTD, Teleflora, AFS (floral associations), Women’s Success Summit and has hosted hundreds of webinars and teleseminars aimed at promoting social media integration and web design strategies.

Her latest project includes her book- Quirky Marketing: More than 400 Ways to Promote Your Business Using Zany and Non Traditional Holidays (in its 12th year of publishing) is available at www.QuirkyMarketingCalendar.com.

Heidi is the mother of 3 girls – Jennifer, Alexis (deceased), and Suzannah, grandmother to 5 beautiful children each of whom grew up learning first-hand the ins and outs of running a business, and a wife to Timmy and friend to many. Heidi grew up in California and moved to Florida in ‘74.

In January 2005 Heidi was named one of the Top 50 Virtual Women Shaping the Internet for 2005. In 2009 Heidi was named a Twitter Woman to follow by Only2Clicks.com; in 2015 CISION named her a top 50 Digital Marketing Expert And she even has a day named after her ~ Heidi Richards Day is June 26th.

In 2017 Eden Florist received the Lux Awards for Weddings from Lux Life Magazine. And from 2005 to 2010 Eden Florist received the Best of South Florida Award from the Miami Herald.

Other noteworthy awards Heidi has received: In March 2012 – the Spiritual Entrepreneur’s Visionary Leadership Award AND the Badass Business Woman Award for Leadership (on the same day!)  In 2010 she was named Media Leader of the year by the Fort Lauderdale Chamber of Commerce and Social Media Leader of the Year by the South Broward Chapter of the American Business Women’s Association.  The Level Up VIP Club gave Heidi the “heart award during their launch luncheon and The Boys and Girls Club Named Heidi one of 100 Outstanding Women in Broward County.

Heidi’s  CONTRIBUTIONS to the Floral Industry: 

Florida State Florist Association: To work on the 1991 Annual convention. To be a contributing author to Sunlighting Magazine, writing articles pertaining to marketing which later became my book, “Rose Marketing on a Daisy Budget..”1999-2000 worked on the Sunlighting Editorial Committee, and Membership, to assist in the growth of Florida State. 

Broward County Florist Association: Redesign of new member application, adding the “Top 23 Reasons” to join Broward County. Resurrection and redesign of the newsletter, “Rosevine,” in a Newsflash Format. Restructuring of Board of Directors, adding a Board of Advisors and 4 new positions. Establishment of Recognition Program for new members. Reorganizing of bi-monthly meetings (new format). Partnering with untapped sponsors for our annual Vendor Expo and Design Show. Increasing database by 50%. Bylaw Review Co-chair1999. 

Florist Transworld Delivery Association (FTDA): As secretary it was my responsibility to get the word out about meetings, and take the minutes. I also worked on the committee to help develop the first annual “Gateway to the Americas, Design Conference held at the FTD Convention in Orlando in August 1998 and again assisted in this event in 1999 in Las Vegas, Nevada. Designed our first Newsletter to be sent to the 500+ members of district 14G, called Florist Talk District 14G —News Petals. Assisted with the design and presentation of the wedding program “ A Southern Flair” during the 1998 FTD Convention in Orlando. Co-chaired “Gateway to the Americas” event held in South Florida in 2001 

Floral Related Awards/Certifications:

1987 Certified Florist – American Floral Services
1993 Certified Wedding and Event Designer – Teleflora, International
2000 Inducted into the American Academy of Floriculture (AAF), Society of America Florists
2001 Certified Floral Designer, FTD
2002 Certified Hospitality Leader, HSMAI/Nova Southeastern University